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Allure Bridals design is about more than just how a dress looks - it is also about how the dress makes you feel. Allure is proud of its meticulous attention to detail - dresses are hand-beaded and embroidered, with luxurious fabrics and Swarovski crystal embellishments. On the day when all eyes are on you, feeling confident and beautiful is something every bride deserves. Whether your style is classic and traditional, or bold and dramatic - it all starts with how your wedding dress makes you feel - and nothing else feels like an Allure.

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These boho-inspired gowns are perfect for a bride planning an outdoor wedding.  Whether it's a celebration along the marsh, at the beach or on the grounds of a sprawling estate - these breezy dresses are nothing short of amazing. The romantic lace, intricate details and effortless silhouettes feature fluttering lace caps, off-the-shoulder designs and deep V-backs.

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The Madison James Collection is the dream of any modern, sophisticated bride. Featuring fresh silhouettes, avant-garde fabrics and innovative lace textures and patterns. Madison James is equal parts romantic and chic; beading and gorgeous embellishments accentuate the unique, clean designs. The collection aims to highlight the breathtaking beauty of a woman in love. This collection is for the more modern bride with a cutting edge look.

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These dresses are sure to make you look elegant and unforgettable! Allure Romance collection, focuses on lace and ball gowns to help embody the name, romance. If you want to look soft and feminine, while also looking glamorous this is the collection for you.

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Mikaella Wedding Dresses are designed for a bride with a young, modern spirit who is looking to add a little fun to her wedding day style. These gowns are a perfect balance between classic silhouettes and the latest bridal trends. Made with love in Canada! 

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Paloma Blanca Wedding Dresses are designed to appeal to any bride looking to achieve a classic, timeless look on her wedding day. Each gown offers the look, the feel, the elegance, and the classic sophistication of high fashion couture at an attractive price point. Made with love in Canada! 

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Whimsical, sexy & effortless define this collection. Including styles for every bride. Sensual for the free spirit; Avant-Garde styling for the fashion trailblazer; and chic silhouettes for the effortlessly chic bride.

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As one of the world’s leading brands of designer wedding dresses and evening wear, Morilee has been making your dreams come to life with the help of their amazing designer Madeline Gardner and her striking artistic visions. We hope you find everything and more in our stunning collections of luxury wedding dresses and more. 

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Making a statement while celebrating inclusivity and sisterhood. Luxe yet accessible to brides worldwide.