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MWL trunk show July 17th - 26th

All re-orders are 10% off

NEW ARRIVALS

"Once in awhile, right in the middle of an ordinary life, love gives us a fairy tale."

- unknown

New arrival season is my fav 🤭

#lillianwest #newarrival #bride #weddingdress

New arrival season is my fav 🤭

#lillianwest #newarrival #bride #weddingdress

*me the second my bride leaves 💁‍♀️

#newarrival #mwl #bellapromessa #bride #moncton

*me the second my bride leaves 💁‍♀️

#newarrival #mwl #bellapromessa #bride #moncton

Honestly, I did much better than I thought I would 💁‍♀️

#bride #weddingdress #guessthedress #bellapromessa

Honestly, I did much better than I thought I would 💁‍♀️

#bride #weddingdress #guessthedress #bellapromessa

Guess the dress 👗

Amy showing off her dress knowledge, how do we think I’m going to do? Stay tuned! 🤭

#bellapromessa #bride #guessthedress #challenge

Guess the dress 👗

Amy showing off her dress knowledge, how do we think I’m going to do? Stay tuned! 🤭

#bellapromessa #bride #guessthedress #challenge

Wait, do I have a new favourite? 🤭

#newarrival #justinalexander #weddingdress #bride #bellapromessa

Wait, do I have a new favourite? 🤭

#newarrival #justinalexander #weddingdress #bride #bellapromessa

We love you, but let’s not 🙃

We love you, but let’s not 🙃

Oh hi! It’s been a while 🤭

This new arrival deserved a spot on the grid, right? 🫠

#newarrival #bride #weddingdress #monctonbride #newbrunswickbride #2027bride

Oh hi! It’s been a while 🤭

This new arrival deserved a spot on the grid, right? 🫠

#newarrival #bride #weddingdress #monctonbride #newbrunswickbride #2027bride

Blair has entered the chat 💬

#mwlblair #mwlgirl #mwlbride #newarrival

Blair has entered the chat 💬

#mwlblair #mwlgirl #mwlbride #newarrival

Sure… why not? 🫠

#bridereels #bride #weddingdress #bellapromessa #moncton #newbrunswickbride

Sure… why not? 🫠

#bridereels #bride #weddingdress #bellapromessa #moncton #newbrunswickbride

I seriously can’t believe this dress is still hanging on the sale rack 😳

Did you know we have a whole sale ROOM now? No more waiting for our annual sample sales. Book now! 👰‍♀️

#bridalsale #bride #mikaellabride #madeincanada #bellapromessa #moncton #newbrunswick

I seriously can’t believe this dress is still hanging on the sale rack 😳

Did you know we have a whole sale ROOM now? No more waiting for our annual sample sales. Book now! 👰‍♀️

#bridalsale #bride #mikaellabride #madeincanada #bellapromessa #moncton #newbrunswick

Just a few days left in our MWL sample sale. Hurry up and grab these dresses before I change my mind on the discounts 🤑

We have a couple appointments open, head to our website to book 👰‍♀️

#bellapromessa #samplesale #bridalsamplesale #newbrunswick #atlanticcanada #monctonbride

Just a few days left in our MWL sample sale. Hurry up and grab these dresses before I change my mind on the discounts 🤑

We have a couple appointments open, head to our website to book 👰‍♀️

#bellapromessa #samplesale #bridalsamplesale #newbrunswick #atlanticcanada #monctonbride

✨Love ✨ has entered the chat

#justinalexander #bride #weddingdress #lacedress #ballgown #bellapromessa #sayyestothedress #moncton #newbrunswick

✨Love ✨ has entered the chat

#justinalexander #bride #weddingdress #lacedress #ballgown #bellapromessa #sayyestothedress #moncton #newbrunswick

The lighting is a paid actor in this space 👌

#bridalboutique #bellapromessa #monctonbride #newbrunswickbride

The lighting is a paid actor in this space 👌

#bridalboutique #bellapromessa #monctonbride #newbrunswickbride

Why is my love language someone saying yes to something they had never imagined before? 🫠

Listen. It’s great to do your homework and have an idea of what you want. But it’s important to keep an open mind and try a few curve balls on, you would be surprised at how often they end up being THE ONE ☝️

#bride #bellapromessa #moncton #weddingdress #newbrunswick #bridestyle #bridalboutique

Why is my love language someone saying yes to something they had never imagined before? 🫠

Listen. It’s great to do your homework and have an idea of what you want. But it’s important to keep an open mind and try a few curve balls on, you would be surprised at how often they end up being THE ONE ☝️

#bride #bellapromessa #moncton #weddingdress #newbrunswick #bridestyle #bridalboutique

✨Tuesday Tip ✨

Alterations are part of the process - and that’s where the magic happens. 🪄

Nearly every wedding dress needs alterations to achieve that perfect, made-for-you fit 🤍
For our local brides, we’re lucky to have our in-house seamstress, Chantal, available to guide you through every step. 👰‍♀️

✨ Out-of-town brides:
Once you’ve purchased your gown, we recommend reaching out to a local seamstress right away to get on their calendar. Alterations typically begin about 3 months before the wedding. 🗓️

#alterations #bride #weddingdress #bellapromessa #moncton #newbrunswick

✨Tuesday Tip ✨

Alterations are part of the process - and that’s where the magic happens. 🪄

Nearly every wedding dress needs alterations to achieve that perfect, made-for-you fit 🤍
For our local brides, we’re lucky to have our in-house seamstress, Chantal, available to guide you through every step. 👰‍♀️

✨ Out-of-town brides:
Once you’ve purchased your gown, we recommend reaching out to a local seamstress right away to get on their calendar. Alterations typically begin about 3 months before the wedding. 🗓️

#alterations #bride #weddingdress #bellapromessa #moncton #newbrunswick

Your bridal besties are back at it again - this time with a little game of This or That! Feel free to play along in the comments 🫠

1 - strapless or straps?
2 - scarf or cape?
3 - flowy or fitted?
4 - high neck or v neck?
5 - veil or no veil?
6 - lace or plain?

#thisorthat #bride #weddingdress #bellapromessa #moncton #newbrunswick

Your bridal besties are back at it again - this time with a little game of This or That! Feel free to play along in the comments 🫠

1 - strapless or straps?
2 - scarf or cape?
3 - flowy or fitted?
4 - high neck or v neck?
5 - veil or no veil?
6 - lace or plain?

#thisorthat #bride #weddingdress #bellapromessa #moncton #newbrunswick

It’s giving Garden Party vibes and we’re here for it 💐

(We can also order this in solid ivory 🤍)

#bride #bellapromessa #floral #floralgown #weddingdress #gardenparty

It’s giving Garden Party vibes and we’re here for it 💐

(We can also order this in solid ivory 🤍)

#bride #bellapromessa #floral #floralgown #weddingdress #gardenparty

We know how overwhelming wedding planning can feel - the endless decisions, the timelines, the tiny details that suddenly feel huge. Take a deep breath. At the end of the day, the flowers, the seating chart, and the color palette won’t be what you remember most. What truly matters is that you’re standing there, marrying your best friend and the love of your life. The rest will fall into place, just as it’s meant to. Trust the process, be present, and soak in the joy - this season is about love, not perfection 🤍

#bellapromessa #bride #moncton #weddingdress #newbrunswick #bridestyle #weddinggown

We know how overwhelming wedding planning can feel - the endless decisions, the timelines, the tiny details that suddenly feel huge. Take a deep breath. At the end of the day, the flowers, the seating chart, and the color palette won’t be what you remember most. What truly matters is that you’re standing there, marrying your best friend and the love of your life. The rest will fall into place, just as it’s meant to. Trust the process, be present, and soak in the joy - this season is about love, not perfection 🤍

#bellapromessa #bride #moncton #weddingdress #newbrunswick #bridestyle #weddinggown

Where are my 2026 brides at? 🙋‍♀️

#bride #2026bride #monctonbride #bellapromessa #mwl

Where are my 2026 brides at? 🙋‍♀️

#bride #2026bride #monctonbride #bellapromessa #mwl

The most anticipated day of the year, MWL sample sale day ☁️

Our racks are ✨bursting✨ so in order to make room for the new samples on the way we’re hosting a MWL sample sale! Select styles will be up to 60% off 🫠

This is the perfect opportunity for our 2026 brides to get a great deal on a dress and not have to worry about rush fees! 💸

Head to our website to book, these appointments will go quick! 👏🏻

*on select sample gowns only, not applicable to reorders*

#mwl #samplesale #bellapromessa #monctonbride #newbrunswickbride #bride #weddingdress #sale

The most anticipated day of the year, MWL sample sale day ☁️

Our racks are ✨bursting✨ so in order to make room for the new samples on the way we’re hosting a MWL sample sale! Select styles will be up to 60% off 🫠

This is the perfect opportunity for our 2026 brides to get a great deal on a dress and not have to worry about rush fees! 💸

Head to our website to book, these appointments will go quick! 👏🏻

*on select sample gowns only, not applicable to reorders*

#mwl #samplesale #bellapromessa #monctonbride #newbrunswickbride #bride #weddingdress #sale

Looking forward to meeting the future #bellababes of 2026 ✨

#monctonbride #newbrunswickbride #atlanticcanadabride #bellapromessa

Looking forward to meeting the future #bellababes of 2026 ✨

#monctonbride #newbrunswickbride #atlanticcanadabride #bellapromessa

Closed for the holidays but still dreaming of this new @mwlbride two piece 🫠

#mwlgirl #mwl #newarrival #bride #bellapromessa #monctonbride #newbrunswickbride #weddingdress

Closed for the holidays but still dreaming of this new @mwlbride two piece 🫠

#mwlgirl #mwl #newarrival #bride #bellapromessa #monctonbride #newbrunswickbride #weddingdress

Proof that when you love what you do, it shows ✨

Huge thank you to all of our amazing brides for trusting us with the fun, the chaos, and the magic 🤍

See you in 2026 ☁️

Proof that when you love what you do, it shows ✨

Huge thank you to all of our amazing brides for trusting us with the fun, the chaos, and the magic 🤍

See you in 2026 ☁️

Try on ASMR 🎙️

Starting out with our newbie, Demi 👗

What do we think? Can we all agree that every dress needs a scarf? 🧣

#bellapromessa #monctonbride #newbrunswickbride #weddingdress

Try on ASMR 🎙️

Starting out with our newbie, Demi 👗

What do we think? Can we all agree that every dress needs a scarf? 🧣

#bellapromessa #monctonbride #newbrunswickbride #weddingdress

This season should be about love, not stress. Bring the ones that cheer the loudest for you! 📢

Sometimes I feel like a broken record but I can’t stress enough how quickly a little negativity can ruin your whole appointment. Sadly, I have seen it time and time again.

It’s important to have conversations before you come about what your expectations are for the group. Letting everyone know what you want from them during the appointment can make everything run smoother when you’re here 🤍

One things for sure, we will always be your biggest cheer leader! 👏🏻

#bride #weddingdress #sayyestothedress #bellapromessa #monctonbride #newbrunswickbride

This season should be about love, not stress. Bring the ones that cheer the loudest for you! 📢

Sometimes I feel like a broken record but I can’t stress enough how quickly a little negativity can ruin your whole appointment. Sadly, I have seen it time and time again.

It’s important to have conversations before you come about what your expectations are for the group. Letting everyone know what you want from them during the appointment can make everything run smoother when you’re here 🤍

One things for sure, we will always be your biggest cheer leader! 👏🏻

#bride #weddingdress #sayyestothedress #bellapromessa #monctonbride #newbrunswickbride

We will be taking a short holiday pause from December 19 - January 3 as our team steps away to celebrate the season, spend time with loved ones, and recharge for an exciting year ahead filled with “yes” moments. 🤍

During our break, we’ll be checking emails and DMs periodically. Voicemails will be returned once we’re back in the boutique and ready to welcome you.

To our beautiful brides - thank you for trusting us with such a special part of your love story. It’s truly an honor to be part of your journey.✨

We can’t wait to see you soon and help you find the one. 👰‍♀️

We will be taking a short holiday pause from December 19 - January 3 as our team steps away to celebrate the season, spend time with loved ones, and recharge for an exciting year ahead filled with “yes” moments. 🤍

During our break, we’ll be checking emails and DMs periodically. Voicemails will be returned once we’re back in the boutique and ready to welcome you.

To our beautiful brides - thank you for trusting us with such a special part of your love story. It’s truly an honor to be part of your journey.✨

We can’t wait to see you soon and help you find the one. 👰‍♀️

It’s like Christmas every day in here 💁‍♀️

#newarrivals #bellapromessa #bride #moncton #weddingdress #newbrunswick #bridestyle #tryon

It’s like Christmas every day in here 💁‍♀️

#newarrivals #bellapromessa #bride #moncton #weddingdress #newbrunswick #bridestyle #tryon

Who are we adding to the ‘must-try’ list? 🫠

#mwlgirl #mwl #tryon #newarrivals #bride #weddingdress #bellapromessa #moncton #newbrunswick #atlanticcanada

Who are we adding to the ‘must-try’ list? 🫠

#mwlgirl #mwl #tryon #newarrivals #bride #weddingdress #bellapromessa #moncton #newbrunswick #atlanticcanada

This might be an unpopular opinion (we’re looking at you, TLC)…

“You’ll know when it’s the one.”

We hear it constantly from well-meaning guests who don’t realize how much pressure that phrase puts on a bride.

Here’s the truth: there are so many gorgeous dresses out there. We have hundreds in just one store alone. Are we really supposed to believe there’s only one magical gown waiting for you? Girl, there are millions. And you can drive yourself absolutely crazy trying to overanalyze every detail searching for some mythical lightning-bolt moment.

Instead: go. with. your. gut.

Don’t second-guess it.

You need to feel like you—just the most elevated, celebrated version of yourself. Picture wearing the dress for an entire day, surrounded by the people you love. Can you see that? Does it feel right?

If the answer is yes… congratulations, you’ve found your dress.

Someone grab the confetti. 🎉

#bellapromessa #bride #weddingdress #sayyestothedress #monctonbride #newbrunswickbride

This might be an unpopular opinion (we’re looking at you, TLC)…

“You’ll know when it’s the one.”

We hear it constantly from well-meaning guests who don’t realize how much pressure that phrase puts on a bride.

Here’s the truth: there are so many gorgeous dresses out there. We have hundreds in just one store alone. Are we really supposed to believe there’s only one magical gown waiting for you? Girl, there are millions. And you can drive yourself absolutely crazy trying to overanalyze every detail searching for some mythical lightning-bolt moment.

Instead: go. with. your. gut.

Don’t second-guess it.

You need to feel like you—just the most elevated, celebrated version of yourself. Picture wearing the dress for an entire day, surrounded by the people you love. Can you see that? Does it feel right?

If the answer is yes… congratulations, you’ve found your dress.

Someone grab the confetti. 🎉

#bellapromessa #bride #weddingdress #sayyestothedress #monctonbride #newbrunswickbride

Blair has entered the chat 💬

Can we all confirm that we *obviously* need Blair full length as well? 😏

#mwlblair #mwlgirl #mwl #minidress #partydress #bellapromessa #monctonbride #newbrunswickbride

Blair has entered the chat 💬

Can we all confirm that we *obviously* need Blair full length as well? 😏

#mwlblair #mwlgirl #mwl #minidress #partydress #bellapromessa #monctonbride #newbrunswickbride

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